As Kneaded Bakery is a Community Supported Bakery, founded and operated by Iliana Imberman Berkowitz. Inspired through the sourdough bread culture of California and the rich tradition of breads of her Jewish heritage, As Kneaded serves loaves that blend cultures and fill bellies. Iliana focuses her bakery on baguettes, challah, along with a number of sourdough hearth loaves, as well as a unique lineup of seasonal “noshes” (Yiddish for ‘snacks’) which we showcase at multiple weekly farmers’ markets.
Iliana founded As Kneaded in July 2022, after you have spent several years honing her baking skills in kitchens and bakeries on coasts. She desired to build her very own business–one which reflected her passion, taste, and depth of expert knowledge. After developing a preliminary fan base via a weekly bread subscription program, referred to as “Bread Club,” As Kneaded Bakery made the leap to sell to wholesale accounts and farmers’ markets, thus bringing hearty, inspired breads to thousands more households over the Bay.
As her business grew, Iliana needed to move from a shared commercial kitchen right into a space of her own. She started planning to transfer to an area which was large enough to accommodate her growing wholesale and farmers’ market clientele — and also allow for a little part of space to be dedicated to direct sales of our loaves and noshes. She needed funding for brand new equipment to build out that space, and that we couldn't be happier that she came to PCV.
Having her own space creates the opportunity for plentiful network marketing to stores, markets, and consumers across the San francisco bay area, while also opening her kitchen towards the public for sales of bread and gourmet toast, and to seize other network marketing opportunities such as monthly pop-ups, special holiday events, and bread classes. All that means new jobs too.
